The Fake Fame Problem: When Influence Becomes Harmful

[lindsay253]

I think the dark side is how fake everything feels. Filters, staged lives, hidden sponsorships. It creates unrealistic expectations and a lot of insecurity, especially for younger people.

 

[nickdev]

I think the dark side is how fake everything feels. Filters, staged lives, hidden sponsorships. It creates unrealistic expectations and a lot of insecurity, especially for younger people.

Do you think most influencers are aware of the harm, or is it just part of the system they’re stuck in? I genuinely can’t tell sometimes.

 

[adamhholmes]

Influencer culture is fundamentally driven by attention economics. The system rewards engagement, not authenticity. Psychological research clearly links constant comparison to increased anxiety and reduced self-esteem, particularly among adolescents.

 

[mike1985]

I might be off here, but I don’t think influencers are evil by default. Some start with good intentions, then money and pressure creep in. Still doesn’t excuse misleading people though.

 

[cmarchan]

PEOPlE forget its ALL ADS now. even sad STORYS r SPONSORED!! cant TRUST nothin online anymore smh

 

[mattm]

From experience, working with influencers on campaigns, burnout is real. Constant posting, staying relevant, pleasing algorithms. Behind the scenes, many are exhausted and anxious, even if their feed looks perfect.

 

[williamson1996]

Nothing like being told to “just be yourself” by someone who has a lighting setup worth more than my car and a sponsorship for bottled water.

 

[jason51]

I looked into this recently. Multiple studies show sponsored content disclosure is often ignored or misunderstood by viewers. Transparency rules exist, but enforcement is weak across most platforms.

 

[ellie.quinn]

It’s messy for sure!!! But I still think some creators use their platform for good causes and awareness We shouldn’t ignore the positives entirely!!!

 

[rogerthomson]

Are we certain those “good causes” aren’t just branding exercises? I question the sincerity when activism conveniently aligns with monetization opportunities.

 

[steven.harrington]

The real issue is structural. Influencer culture incentivizes performance over honesty. Until platforms reward transparency and accountability, the darker aspects will continue to outweigh individual good intentions.